Nurce Erben, a luxury lifestyle influencer and jewellery designer, first caught the attention of the fashion world with the launch of her blog, London Fashion Story, in 2015.

Since then, Erben, originally from Turkey, has become a regular on the fashion week circuit, attending shows in multiple countries every season, reporting back to her 120k Instagram followers with the latest trends. Erben has also worked with luxury brands including Tag Heuer, Jimmy Choo, Oscar de la Renta and Charlotte Tilbury and in 2018 was named one of Forbes’s most successful young female entrepreneurs. This year, the blogger launched her brand, Elementa Jewellery, which featured in ELLE Magazine and is worn by various influencers and celebrities.